‘Market like Nirma, not Nike’: ‘Dhamaal 4’ star Jaaved Jafferi explains why original ‘Dhamaal’ initially underperformed at box office before becoming a hit | Hindi Film News
Ahead of the release of Dharmaal 4, Jaaved Jafferi said he was never nervous before its release and revealed that the original Dharmaal was not intended to be a franchise but later became a success as a cult film. He blamed poor marketing for the first film’s underwhelming performance, compared it to “Star Wars,” and … Read more